The New Zealand Sport Collective (NZSC) is a group including National Sporting Organisations (NSOs) and event organisers which have come together to achieve greater funding, participation, and social outcomes than they could achieve individually.
Specifically, the NSOs and event organisers have pooled their broadcasting and sponsorship rights across their events into one programme and point of delivery. Events happen all year round, in every part of Aotearoa and connect with all types of Kiwi. Every sport has its own community and when they are all brought together, they represent one of the biggest groups in New Zealand sport.
New Zealand’s national indigenous media organisation, Whakaata Māori (formerly known as Māori Television), promotes, revitalises and normalises the Māori language by taking a digital-first, audience-led approach in the delivery of educational, entertaining and engaging programming.
Whakaata Māori has developed a strategy based on inclusivity. Many of their shows are bilingual, in both Māori and English, the majority are subtitled and there is something for everyone to enjoy
Whakaata Māori showcase free-to-air, online and on demand content in a range of formats across multiple platforms including television, website, social media and mobile phone apps.
Visit Whakaata Māori to learn more.
NZSC’s goal is to generate significant additional funding and resource through the programme to go directly to low decile schools for the purposes of coaching, transport, equipment, and removing other barriers to participation. It is our belief that every child in Aotearoa should be able to afford to participate in sport. To date, we have generated $2 million cash provided by sponsors which has been committed directly to decile 1-4 schools throughout New Zealand.
Whakaata Māori & NZSC
Rangatahi sport in New Zealand sport is set to get a massive boost thanks to a ground-breaking grassroots sport initiative launched by Whakaata Māori and Olympian and former America’s Cup sailor Rob Waddell.
More than 30 National Sports Organisations and rights-holders have come together to form the New Zealand Sport Collective, led by Rob Waddell. Their rangatahi events will be broadcast live on Whakaata Māori, Māori Active and the Whakaata Māori youtube channel. These platforms will showcase the best of rangatahi sport and Aotearoa’s rising young talent.
Together, our goal as the New Zealand Sport Collective is to inspire rangatahi in sport and to help reduce the barriers for young people participate in sport in Aotearoa
Mandy Purdie, mandy@waddell.nz
Waddell + Associates | www.waddellassociates.com